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The key elements to a converting “Contact Us” page

Your website is like your business’s front desk. It’s often the first thing prospective clients see before meeting you...

The secret to becoming a master of time management

As a small business owner, there are many skills you need to master in order to run a successful business. One of the biggest downfalls of small business owners is their inability to manage their time effectively...

Goal setting mistakes to avoid for your small business

Whether you’ve just started your business, are conducting a yearly audit, or are in the thick of it, you need goals to ground you and keep your business strategy focused. But, knowing how to set those goals is a different story.  There are many methods and approaches to goal setting and yet, often, small business […]

SMART or PACT? Setting goals that work for you

Setting goals is a surefire way to build a business you’re proud of. By having clear and predefined objectives, you can better understand how to allocate resources, spend your time, budget, and plan the overall operations of your business...

It’s not too late! 10 ways to prepare your business for 2022

Here we are again, another year, another set of New Year’s resolutions most of us won’t stick to. But preparing your business isn’t a New Year’s resolution, it’s your priority to get your business to where you want it to be next year.  If this year posed some challenges, you’ve learned how to overcome them […]

National holidays small business owners need to know in 2022

When creating your yearly marketing strategy, it’s important to note any holidays or special events that your business can ride on. Any excuse to celebrate your business should be utilized...

Master Small Business Saturday with these 7 tips

It is no secret by now that Black Friday weekend is shopping madness, and everyone wants in. Customers and businesses are more in the giving mood, shops are promoting their sales at full force, and small businesses...

Post-COVID acquisition: 10 things to look out for when buying a business

Many people are attracted to the idea of running their own business as a means to gaining independence, especially office workers trying to juggle their boss’ demands, childcare, and managing a home. But sometimes people would rather buy an existing business than start a new one...

You’re already an expert – Now become a vcita xpert with these 6 tips

The uncertainty of our COVID-19 world coupled with a rapidly expanding digital marketplace is quickly transforming how SMBs do business. Even as early as 2018, businesses that implemented digital tools achieved 4x the revenue growth over the previous year as well as 2x the revenue growth per employee...

Surviving the dreaded off-season: 5 tips to keep you going strong

When the phone stops ringing, the orders almost cease to exist, the inquiry emails come trickling in, and your calendar transforms into a vacant vacuum, you might feel like you’ve hit the end of the road. Thriving in the offseason requires survival skills...

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