Despite a sluggish global economy in 2012 and slow, but steady growth of 2 percent in 2013, Kiplinger forecasts a 2.6 percent growth rate for 2014 in the United States.1 In a January 2, Reuters article, The Thomason Reuters/PayNet Small Business Lending Index, which measures the volume of financing to small companies, rose 1 percent in November from a year earlier, to 111.4. Small companies typically finance new tools, factories, equipment and software so more borrowing can be an early sign of increased hiring ahead. “It’s another sign of continued expansion,” PayNet founder Bill Phelan is quoted in the article. Small businesses “are seeing more demand for goods and services, and that’s all good for GDP.”2
Key Milestones in 2013
—Deepened global market penetration by doubling the number of new subscribers
—Delivered a broad set of customer-facing features including calendar management, invoicing and mobile compatibility
“We set out to revolutionize small business by proposing a new paradigm,” said Itzik Levy, founder and chief executive officer of vCita. “The rapid, global adoption of the vCita web engagement platform proves that leveraging the web can dramatically increase business opportunities, help small business grow and become the catalyst in delivering amazing service. vCita helps small business accelerate growth by changing how we do business by doing it better and faster.”
1. 2014 Economic Outlook, State by State. White, Gillian B., Kiplinger, October 11, 2013.
2. Betting on Economic Growth, Small Businesses Boost Borrowing. Reuters, Daily Finance, January 2, 2014.###
vCita (www.vcita.com) is the leader in web engagement software for small business. The vCita platform redefines small business by driving more opportunities from the web, mobile, email and social. Businesses can extend their brand, personalize the client dialogue and delight clients by delivering amazing service. The vCita Web Engagement Platform includes messaging, self-service scheduling and online payments via any device, anytime. vCita increases the effectiveness of any web presence, strengthens customer relationships and provides a personalized experience clients have come to expect. Visit vCita at www.vcita.com, email firstname.lastname@example.org or call 855.824.8244.
Cherie Wentz Blehm